This is how we started.
The Hearts4Hemophilia calendar is a project borne out of the mind of Max’s sister Zoe, who read a story in Highlights magazine the summer before third grade in which a girl raised thousands of dollars for cancer research.
Zoe saw that as a challenge, and she asked if she could raise money for hemophilia research.
Zoe brainstormed many ideas — selling t-shirts, mugs, candy bars and desserts — but Zoe loves photography, and has always enjoyed trying to capture moments in her life.
While two kids selling calendars is good, 20 kids is 10 times better!
In order to raise enough money to really help the kids at Children’s Hospital of Philadelphia who Zoe wanted to help, we would need help. So Zoe (and Max) recruited their friends, inviting them to take photos of things they love with the challenge of helping to sell the calendars once they were printed.
Our first year was a huge success, raising more than $7,500 for Children’s Hospital of Philadelphia and getting us a ton of local and national publicity, all in the name of raising awareness for hemophilia and kids like Max. Now in our third year, we’ve partnered with several chapters of the National Hemophilia Foundation and Hemophilia Federation of America, to help kids all over the country just like Max.
Like last year’s calendar, our pages don’t only have AMAZING photos taken by kids, but are also full of information about bleeding disorders, historical information and includes most major holidays and observances. This makes a great gift, so buy two – one for you and one for someone you love.